Connecting Building
Product Manufacturers
with Specifying Designers
BIM Content & Building Product Marketing Solutions
Contact Us →

Connecting Building
Product Manufacturers
with Specifying Designers
BIM Content & Building Product Marketing Solutions
Contact Us →

Trusted by:
Who We Are
BIM content & building product marketing technology specialists
Check out a small sample of our BIM Content Creation work in the showreel above.
Founded in 2009, Innovative Growth Solutions (IGS) grew to prominence as one of the world’s most prolific and reputable providers of BIM Content Creation Services to Building Product Manufacturers (BPM’s), and many of the industry’s leading Architecture and design firms.
Today, IGS has evolved to become internationally recognised as leaders in BIM Content Creation Services and associated Building Product Marketing Strategies leveraging BIM and Design Technology.
Australian owned and operated, IGS has worked with manufacturers from all over the world, helping them increase project specifications, boost product sales, develop brand equity within the A&D market, and facilitate better collaboration with specifiers.
About IGS Group →What We Do
Our Services
BIM Content Creation
IGS is recognised as a global leader in developing BIM content libraries for Building Product Manufacturers (BPM’s) that meet the quality requirements of the industry’s most prominent Architecture, Engineering and Construction firms.
In Short:
Specialists in Revit & Archicad
Trusted by leading manufacturers & design firms
Digital data that enables specifications & sales
BIMcontent.com
BIMcontent.com is one of the world’s fastest growing BIM content resources. With strictly enforced quality standards, it’s a preferred resource for designers seeking digital assets for their project designs, and for manufacturers seeking specification growth.
In Short:
A total ‘go-to-market’ BIM solution for BPMs
BIM content hosting, syndication, marketing & tech support
Unmatched industry exposure
Software & Web Solutions
With extensive experience across Website and Software Development, building product marketing and building design technology, IGS offers a unique set of capabilities to design and deliver industry-specific solutions that provide results.
In Short:
Product visualisers, configurators & spec tools
Custom Revit Plug-ins & desktop apps
Website development for BPMs
Building Product Marketing
IGS provides a range of services to support an effective specifier marketing strategy. Having worked with 150+ manufacturers and with extensive specifier networks, we know how products are both promoted by BPMs and engaged with by designers.
In Short:
Design technology-driven solutions
Manufacturer > Specifier specialists
Visualisation, image capture & technical data
The IGS BIM Advisory Group
To ensure the BIM solutions created by IGS aligns with the evolving needs of designers, IGS regularly seeks input from the IGS BIM Advisory Group.
The IGS BIM Advisory Group is an assembly of highly regarded BIM and Design Technology specialists from Australia and New Zealand’s largest and most prolific design firms.
“The first step in exceeding your customer’s expectations is to know those expectations.”
– Roy H. Williams
FAQ’s
Frequently Asked Questions
What is BIM?
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BIM is an acronym for Building Information Modelling. BIM is a process supported by various tools and technologies involving the generation and management of digital representations of physical objects.
Traditionally, building design has been reliant upon two-dimensional technical drawings such as plans and elevations. BIM extends the three primary spatial dimensions (width, height and depth) to also incorporate information about time, cost, asset management and sustainability.
It’s often said, it’s “the ‘I’ in BIM”, the ‘Information’ component, that separates BIM from CAD and traditional building design, construction and operations processes.
BIM covers more than just geometry, it also covers spatial relationships, geospatial information, quantities and properties of building components (for example, inclusion of manufacturer details and contact information) and enables a wide range of collaborative processes from initial planning through to construction.
What is BIM content and what are BIM objects?
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The generic term BIM content, sometimes interchangeably used with the term BIM object, generally means a digital representation of a physical product, equipment or building material used by design professionals such as architects and engineers when designing buildings.
Manufacturer BIM content incorporates a visual representation of a product, often as three-dimensional geometry, as well as the technical information associated with the identification of the product such as:
- Manufacturer name
- Product ID / model number
As well as in some cases, information like:
- Materials
- Specification data
- Power, water or plumbing connections
- Performance metrics
BIM content can come in several different formats and with different purposes. The BIM content created by IGS Group and hosted on BIMcontent.com is predominantly in the specific software formats of Revit and Archicad.
Does IGS Group provide Revit content creation services?
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Yes, Revit content creation is our specialty at IGS.
IGS Group has been providing Revit content creation services since 2009 and has created Revit content for many of the world’s most prominent building product manufacturers and design firms.
Headquartered in Australia and with offices in Melbourne, Adelaide and Brisbane, IGS Group is internationally recognised as one of the world’s leading Revit content service providers.
The key to IGS’ Revit content creation and BIM content library development expertise is our team members having worked previously as BIM Managers, Revit Content Creators and Designers in building design and consulting firms.
If you are a building product manufacturer or a design firm that requires Revit content creation services, please reach out to us here.
If manufacturers invest in having Revit content, will their products get specified more?
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Being the specified supplier often provides an advantage at procurement time, so many manufacturers invest time, effort and money into various strategies that increase their specification volumes as a way of driving sales.
By providing high-quality Revit content – with quality being a paramount factor in determining the results of the investment – manufacturers are making the task of documenting their products easier and faster for specifiers.
This is just one of many things manufacturers should do if they are wanting to grow sales through specifications. It’s an increasingly important one as the process of finding, evaluating and documenting products in projects becomes more digital.
What are the benefits of hosting our content on BIMcontent.com by IGS Group as well as our own website?
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Hosting your Revit content on BIMcontent.com by IGS Group enables designers to access the digital product data they want, when they want it, efficiently, in a format that suits their needs and most importantly – from a trusted resource.
Our ever-growing user base includes BIM managers, architects and engineers from many of the world’s most prolific design practices and the platform itself was designed in consultation with leaders from these firms.
Our customised website integration can be implemented in 5 minutes, meaning your content can also be hosted, managed and presented optimally on your company website.
In addition, we offer a seamless integration into Revit with the BIMcontent.com Revit Plug-in, which creates unparalleled convenience and performance in streamlining the process of accessing quality-controlled Revit content for industry-leading Building Product brands.
We provide detailed analytics and marketing support including promotional videos, social posts, technical copywriting and promotion of your brand and products via BIMcontent.com social platforms and eDMs to users.
And if you or your clients experience any issues with BIMcontent.com, the content hosted on the platform or via the website integration – we’re always on hand with tech support. If you’d like to learn more about the subscription inclusions, please reach out to us here.
Why is IGS Group and BIMcontent.com so strict about the quality and consistency of Revit content hosted on the site?
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Let’s think about this by using a comparison.
As a building product manufacturer, the quality of your products is vital to your company’s success. Customers rely on the guarantee of quality that comes with your brand, which is why they choose to work with you consistently.
It is the same with Revit content – inferior quality BIM content has the potential to cause serious issues to project design models.
Poor quality Revit content can cause major issues such as:
- Documentation not appearing correctly
- Elements being in the wrong location or impossible to place correctly
- Schedules and calculations being incorrect
- Visualisations and renders having a poor appearance
- Models being slow to work on
- Worst case scenario – whole project models crashing or becoming corrupted.
Designers use BIMcontent.com as their primary project design resource because they know they can trust the quality of the Revit content hosted on the platform, owing to our stringent quality controls.
This quality assurance is the reason BIMcontent.com is the first port of call for a growing number of design firms seeking product models for their projects, which in turn provides commercial value to our manufacturer partners.

